Ecommerce Enlightenment

Save £1000s and reduce stress by tackling your ecommerce project in the right way.

Business to consumer ecommerce was worth £137bn in the UK in 2017, up 16% from 2016 figures and driven by mobile phone usage. This growing way of selling to both consumers (and also businesses) can be a powerful way to start or grow your business.

There are a lot of factors to take into account, however, and mistakes can be expensive. We’ve been building ecommerce websites for over ten years and have seen clients succeed and fail. We started to see a pattern in who succeeded and who didn’t make it, so have collected all these findings into this guide to help you succeed.

Contents

Chapter 1 

Market research for your products and customers to increase the chances of making good profits.

Chapter 2 

Planning how your ecommerce business will actually run and which parts of the project you will need professional help with.

Chapter 3 

Developing your website and working with your web designer.

Chapter 4 

Methods of marketing your new site to generate traffic and sales.

Chapter 5 

Ongoing tasks and refinements you can make once launched.